NETFLIX WANTS TO PUT ADS INSIDE YOUR FAVORITE SHOWS — AND AI MAKES IT LOOK REAL
By 2026, Netflix will start using AI to sneak ads into shows like Stranger Things and Bridgerton.
Not during commercials — inside the actual scenes.
Branded products will appear on tables, shelves, even in character wardrobes — all added after filming, using generative AI that matches the mood, setting, and even your watch history.
2 new ad types are coming: midroll (during the episode) and pause ads (when you hit pause).
Expect clickable QR codes and product recs tailored just for you.
Only ad-supported users — 94 million and counting — will see them.
Want to skip it? That’ll cost extra.
Source: Perplexity